Colgate Max White Purple Teeth Whitening Serum Booster 40ml

The after-brush whitening booster serum features a dual-action formula for immediate color correction* and long-lasting¹ teeth whitening results. Our Purple Serum, with color correction technology, instantly whitens* using optical brighteners for a light-reflecting smile, while micro-polish ingredients remove surface stains² to help whiten teeth. Thanks to its clinically proven technology, it works from the first use, for a smile that impresses.

• 8 out of 10 saw an improvement in the whiteness of their teeth³
• With a refreshing mint and citrus flavour for great fresh breath
• Safe on enamel
• Suitable for daily use

*Immediate results are temporary

¹ Removing surface stains by brushing twice a day, results may vary from person to person
² With regular use
³ After 14 days of continuous use, 76 people, UK consumer test, 2024

How to use:

• Apply a small amount of Colgate Max White Purple Serum directly to the surface of your teeth after brushing
• Spread evenly with your toothbrush or finger
• Do not rinse after application
• Use daily for best results
• Avoid eating or drinking for a few minutes after use